Roadside attractions is an experimental documentary/narrative. Best friends and artists Adele Ball and Naomi Moser, reunited to spend a week documenting their experience at South of the Border, a Mexico themed truck stop in South Carolina. They both agree that the most transformative moments of their friendship occurred on the road while driving around the south west. In order to re-examine why the road was so meaningful to their friendship they decided to do an artistic experiment: a week-long rest stop residency. Roadside Attractions blends documentary shots of South of the Border with shots of the women interacting in the space. The animated yellow text are quotes that truck stop employees said to the women during their stay. The audio is from conversations the women had during the residency, about south of the border, their friendship and their identities. Moser and Ball replaced their voices with computer voices to change the way society looks (or doesn’t look) at women on the road. The robotic voices make it difficult for the viewer to feel sorry for, worry about or fear Moser and Ball. The hope is that the viewer can remain neutral and absorb this female road narrative without feeling like they must save or shun the women in it. Roadside Attractions does not follow the typical female road narrative in which women are raped or killed; instead, Moser and Ball harness the self-finding agency that the road has always provided for men and learn about themselves and the world around them.