This video was shot June, 2001 at Apple Computer Corporate Offices at One Infinite Loop, Cupertino, CA. Deans from colleges of education from across the western states attended the meeting.
This video provides a glimpse into organizational culture and how you sense what that culture is-- the moment you walk into an establishment. Your senses and your mind get an immediate impression about: What the place/school is like; What the mission statement of the place might be (or might not be); What people think about each other and what they feel about the people they serve. When people walk into your school what do you want them to guess: 1) Is your organizational mission statement is; and 2) What you think about yourselves and the people you serve. Do people feel comfortable and invited and do they feel welcomed, appreciated, and even inspired when they walk into and through your establishment?
© Michael J Johnson, 2011
As this clip says, it only takes about 3 minutes for people to guess what your organization really believes.