Havaianas – Brazil’s most famous flip flops, decided to bring more style to consumers virtual world spreading the patterns of the Slim collection through the web. Havaianas dressed all famous fashion blogs and websites in one of the 12 patterns of it’s Slim collection.
Meanwhile the banners in the same pages invited the consumers to spread the Havaianas style through their social networks too. Users could go to the website havaianasmania.com/slim to have a look at all the Slim patterns and choose which they most like to download to their computers, blogs or twitter.
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