Claire Penniceard is the owner of The Pig Pen, a significant business which grows out pigs in North East Victoria, on contract to service specialist export markets.

The enterprise has been designed and operated for ten years as a working model of sustainable, Triple Bottom Line, accountable agriculture.

Water and energy use are a fraction of traditional operational requirements. Emissions are negligible compared to other forms of agricultural production. The Pig Pen is a continuing zero waste enterprise. The land footprint is tiny, and the enterprise is able to regenerate, every year, a greater acreage of land than is required for all its operational land in total, including land required for all the external inputs of the enterprise, such as feed grain.

The enterprise showcases exemplary environmental, animal welfare and production outcomes, is a multiple national Award winner, and has an international reputation for excellence in the Australian pork industry. Claire has won a host of awards including the Telstra Business Women’s Awards in the Innovation category and Rural Woman of the Year Award. She is passionate about sharing innovative and successful strategies to create a truly sustainable model of 21st century agricultural production.

Claire Pennicard is talking at the Creative Innovation Conference 2010 her topic was "Failure, Farming & Food Security"

Creative Innovation 2010 was the place to learn from world-changing innovators, futurists, inspired thinkers and curious souls gathered together in an interactive community. It was a place to learn techniques and strategies, unlock and share ideas and gain empowering experiences. A place to imagine the future… CI2010.com.au/

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