Influential is an expanding communications agency. As part of their new brand identity, we were contacted by director Chris Gaffey, to create an atmospheric, slow-driving track to accompany these stunning visuals.
We discussed the essence of influence, inspiration, transformation, energy, creativity and how we could capture these qualities through a music track. Having initially considered an orchestral / classical-style piece, we soon turned our attention to composing a very dark and menacing soundtrack, with a subtle beat and sound design to bring all of the visual elements together.
Shot in 4k high definition at up to 1,000 fps on the Phantom Flex camera in a controlled studio space using compressed gas and other techniques to achieve a series of compelling, hypnotic effects.
Every shot (in the dark) has its own unique and unpredictable beauty.
A really enjoyable project.
Director - Chris Gaffey
DoP - Paul Lilley
Studio - Sitcom Soldiers
Editor - Rob Fetherstone
Music - Richard Bodgers @ Music Jar
Concept - Mark McGrath @ Influential