Puma´s X-CAT DISC: A shoe, based on the legendary BMW GINA Light Visionary Model, designed by Designworks, A BMW Group Company *** In 2008 BMW Group Design unveiled the BMW GINA Light Visionary Model: a concept car with a seamless, flexible, fabric outer shell stretched over a movable substructure, whose functions were only enabled when actually needed. Its interpretation of familiar functional and structural concepts boldly questioned the philosophy of car design.
Now GINA has acted as the inspirational force behind a creative collaboration between Designworks and Puma. The result is the X-CAT DISC, the latest addition to Puma’s DISC footwear range. Designworks, a BMW Group subsidiary, provided the link between the partners and was charged with leading the design process in the development of this visionary shoe.