Neenah Fresh Takes on CLASSIC® Type

Nothing makes a designer happier than paper and type. So when Neenah asked Willoughby to design a book to promote its signature line it took us about a nanosecond to say YES! In all caps BTW.

The theme “Fresh Takes on CLASSIC® Type” showcases contemporary typography interpreted by Willoughby and demonstrates the versatility of this fine paper. We created six spreads that capture how the digital and analog worlds are united in an unlimited possibility of expression. View the case study: https://willoughbydesign.com/project/neenah-paper-classic-promo/