Space as an Ideas Incubator
Where did you get your last idea—because the Where is crucial.
The intuitive feeling that there is a link between the space we are situated in and the creative process manifests itself in our language.
The video Space as an Ideas Incubator by German designer Viktor Reiter shows typical spaces, locations and situations relating to the three chapters—initiation, inspiration and solitude—of his book with the same title. These link the creative process to their spatial counterparts and invites the viewer to reflect upon his own creative process and how it relates to certain spaces.
The video is a large three screen video projection, in order to let the viewer experience the exemplary locations and situations.