We were approached to animate the logo for radius display. Guidelines were given to reinforce the newer branding that they recently developed of friendliness and excellent customer service. The animation was well received after we had a couple of tweaks here and there. Great sound design from "the human." Check out radius display products here:
This animation is really straightforward. Sometimes I use the radial transition rather then masks to get a cleaner smoother circular reveal. That is what I did on the head, and the eyebrow. A simple moving mask was used for the line that forms the base of the "r." A venetian blinds effects was applied to the display products text.
Logo Animation Services: http://www.spinmylogo.com