3rd of 3 documentary style long form commercials for Fortis Bank. The brief was to tell engaging stories about business leaders risking it all, in striking yet traditional short films that stand out on the channel. Here Robert Polet, CEO of Gucci Group talks about going from frozen food to high fashion, and how to succeed against the odds.
Client: Fortis Bank
Agencies: MEC, Grey
Channel: CNBC (Worldwide)
Locations: London, Paris, Munich