An overview of the design process for Tomra's Common User Interface initiative, reciever of the Silver International Design Excellence Award 2015. This design was also rewarded in the Global Irish Design Challenge Award, Exhibiting in Dublin Castle, 2016.
“The TOMRA CUI is a new and innovative user interface design that makes TOMRA sorters more accessible, and easier to use and operate. The benefit of this new user interface is that our customers will get better control and performance from their sorter and ultimately enhance their productivity.”
- John McGloughlin, Head of Innovation, TOMRA Sorting Solutions
Today, our earth’s resources are under great pressure and the world’s population is growing. We need to find better solutions to use and reuse global resources.
Tomra is a multinational that is pioneering in the sorting industry for recycling, mining and food. Their ambitious philosophy is to create solutions to help optimise our earth’s resources.
Despite Tomra’s sorting machines having incredibly advanced technology, the user interfaces were non-user-friendly, inefficient and non-holistic. Tomra collaborated with Design Partners to redesign and unify the UI experience for their entire fleet of sorting machinery.
Close collaboration between Design Partners and Tomra was the key to success. To optimise the workflow for the end-users required a deep understanding of the machines, the operators and their environment. For example, we observed the operators being ten feet away from the screen reviewing recycled materials and trying to glance back at the screen to assess the efficiency of the sorting process. Insights such as this led to a vastly improved and simplified user experience that allowed at-a-glance monitoring.
The ambition to optimise our planet’s resources combines environmental concerns with commercial objectives. This ambition became the cornerstone for decisions made on the project: to create an experience that empowers users to have better control over our earth’s resources.