Formula E is a ground-breaking FIA single-seater championship and the world's first fully-electric racing series. DHL worldwide entrusted us to reach the broadest possible audience and spread the sustainability message, using different communication tools and channels is needed. The Formula E "eStory" will be told through a serie of animation films and, embracing an innovative mindset, it will be compatible with Virtual Reality (VR). In addition it will be broadcasted to a wider audience through social networks, multimedia sharing platforms, and the Formula E eVillage. Video trailers will also be launched along the way, creating interest and excitement about eStory and Formula E.
Agency : Big Bad Wolf (bigbadwolf.be)
Film Director : Nicolas Monnoyer
Creative direction : Big Bad Wolf
3D Animation : 3 Little Pix studios (3lp.be)
Music composer & SFX : Stélian (stelian.be)
Sound mixing : Dame Blanche