Client: Ülker Biskrem
Agency: Tribal DDB
3 web videos for Biskrem campaign. TV celebrity Serhan Arslan moonwalks all over Istanbul, crashes a yoga course and dips his cookies in others' teas in an attempt to win a cookie.
Viewers come up with new bet ideas for Serhan, 3 of those ideas will be shot in the second phase of the campaign.
Campaign site: bibiskremversem.com