The way Kanye West's Today Show apology, for saying "George Bush doesn't care about black people", should have been: face to face.
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Matt Lauer originally interviewed Bush, in which he stated that Kanye's remarks during Hurricane Katrina were the low point of his presidency. Following this, he had Kanye on to respond to this allegation, where Kanye gave a very long-winded half-apologetic, half-unregretful response in which he later had a fit. The next day, Lauer had Bush back on and played him an edited down version of Kanye's apology, to which Bush responded that "he ain't no hater".
The entire ordeal was exceptionally moronic. This is my reimaging of what it would be like had they invited them on the show at the same time, instead of playing public mediator and making the wrong person apologize.
You can see the sarcasm in Lauer's introduction to Bush's first remarks at how he lampoons Bush's equation of "not caring about black people" to being to low point of his presidency, while he was responsible for the Iraq & Afghanistan wars, the financial meltdown, general assholism, etc, etc, etc.