As of the start of 2011, only 2% of radio listening in the UK is through the PC using software like the BBC iPlayer. This is despite the fact that 75% of UK households have some sort of broadband - certainly broad enough to listen to audio.
Michael Hill leads a cross-industry group that is working on a way to make radio easier to access via the PC platform. It is also going to be important for putting next generation radio players onto the PS3, XBox, and the tablets. In this interview, made at the recent Radio Festival in Salford, UK, I asked Michael Hill what the Radioplayer will mean to all radio stations in the UK (including community and student stations). The good news is that everyone is involved.
radioplayer.co.uk is the place to go to get details of how the radio player design has been thought through. With over 150 stations live already and 100s more to follow in coming weeks, Radioplayer is set to become the primary way of listening to UK radio online. Radioplayer offers all the simplicity of a traditional radio, with the benefits of digital, including search functionality and bookmarking.