Using “Primal” as major creative concept. The primal state not only represents a state of being, but also it implies that there is an end point: that is, when an object moves away from one point in space and time, it simultaneously moves toward another. The result of this transformation from “in“ to “out” is a cycle of reincarnation. All lives constantly shift between birth and death. Although the state and appearance of an organism may change over the time, behind the evolution primal elements of its nature remain. Science has revealed that most species on the earth share some genes in common.
The movie starts with a representation of the primal state of life, with cells propagating on-screen, followed by a gene-like chain that simulates organic movement, Continuous camera movement demonstrates the idea of evolution as an on-going process. When life is generated from in an external egg or in the womb of a mother, the cycle of change begins. And just as a newly created life marks a beginning, it also marks the inevitable march towards death and rebirth.
The graphic design is base on the concept of “de cosa nasce cosa” (one thing leads to another). Everything in nature supports and competes with everything else. This idea comes from the eastern philosophy of “five elements”, which holds that gold, wood, water, fire and earth comprise everything. The balance of these elements forms the order of universe. Thus, the graphics in this piece make extensive use of symmetrical design to represent the surviving principal of balance and complement.
This short film aims to inspire its audience’s visual sensation by combining western and eastern points of view, synthesizing traditional and modern images in order to express the idea that the circle of life is full of possibility and surprise.