How happy are you with the current cold call scripts you are using? Do you have a one-size-fits-all script, or do you have specific scripts for specific types of calls? Does your voicemail message sound exactly like what you would say to the Decision Maker if he/she picked up the phone? How you craft your message and build your scripts can make all the difference in the world when it comes to cold call success. Watch this video to learn more about how customized messages can make you an overnight cold calling sensation!