Translated into over a dozen languages and covered by media on every continent, the one minute spot became the first local political ad to appear on the YouTube Ad’s leader board and sparked a national discussion about the tone and tenor of current political advertising. With over nine million views, “Re-Elect Gerald, Please” is the most watched local political ad of all time.
The awards include:
Three “Pollie” Awards (the American Association of Political Consultant’s “Oscars of Political Advertising”) Gold Awards: Best Use of Humor” and “Best Single Ad in a local/municipal election” and Bronze Award: overall "Best in Show" for the Daugherty campaign in its entirety.
Two “Reed Awards” from Campaigns & Election Magazine: “Best TV ad for a Local, County or Judicial Candidate” and “Most Original TV Advertisement”.
A “Webby” Award Best Video Ad Honoree (Advertising, Media and PR/long-form) from the International Academy of Digital Arts and Sciences (IADAS). ’Webby’ is hailed as the “Internet’s highest honor” by The New York Times.
This is a montage prepared by KC Strategies describing the press surrounding the release of the Gerald Daugherty ad: "Re-Elect Gerald, Please".