Your PC rides in your pocket, and it functions differently than any other computer you've ever owned. What used to start with search now begins and ends with apps. Targeting, tracking, ad serving, and attribution have all turned inside out, and a tiny piece of code called an SDK can make or break your mobile marketing program.
Mitchell Reichgut, CEO of Jun Group, will decode the technology, explain the culture, and provide actionable strategies that have made Pharma brands successful in this dynamic and rapidly changing environment. The learnings from this presentation will help your brand outperform digital marketing in 2017 and beyond.