I wanted to touch on the lack of transparency within policy, politics and media by adding layers of transparent materials to classic items such as trench coats and other outerwear. There are additional elements of interchangeable text that can be changed as the wearer sees fit, alluding to the fact that society accepts or resists what we are media fed, generally changing our perspective based on what suits our personal circumstances at that point.
In addition, deconstructed elements of the garments exist via referencing divisions in society, bound by industry which overpowers and holds everything together. Side panels are opened in the construction process - held together via industrial straps that can be loosened or tightened at the wearers behest..... The Lies That Bind.
“There is a crack in everything, That’s how the light gets in” Lenard Cohan, Anthem, 1992
We tend to look at history for references in order to gain a greater perspective on how current situations may progress. But do we really understand our ability to make independent decisions and inform change for the better?
The works of Sigmund Freud’s nephew Edward L Bernays and his 1928 book “Propaganda” informed the questions into why as a society we choose the paths we do. Is it a conscious, free decision or are we guided in every way, beyond what we would deem comfortable? Our thirst for acceptance, repetition - sometimes beyond common sense or learning, are unwavering; And our ability to be coerced, guided and thus divided by distorted perceptions.
Politics and politicians in particular seem to not mind borrowing from the past and blatantly set out manifestos that are repackaged ideals. We are made to feel that we are progressing when we are not.
There is a layer, a veneer on life that we are not meant to see through.
REFERENCE | REPACKAGE | DISTORT | DIVIDE
Graeme Gaughan - Creative Director, Tourne de Transmission