Under Armour and Dick's Sporting Goods wanted an electric commercial to launch their new "charged cotton" line of apparel.
14-time Olympic gold medalist Michael Phelps, New England Patriots quarterback Tom Brady, Dallas Cowboys receiver Miles Austin, and WNBA star Crystal Longhorn sure helped us get the point across in this explosive, visually-charged spot.
Director: Timothy Kendall
DP: Florian Stadler
Agency/Production: The Vault NYC
CD: Jon Paley
Executive Producer: Sally Kapsallis