Early in his professional career, Cooper worked as a creative director at R/GA - an advertising agency with offices in New York and Los Angeles. During this period, Cooper created the title sequence for the 1995 American crime film Se7en, inspiring a number of younger designers.
According to Cooper, in this conference in the Mad MMX at the time he made the title sequence for Seven, main title sequences were behind of what was happening in print, music videos and commercials. He wanted to create main titles that were raising the bar creatively.
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