TARGET - ART CONNECTS
Agency:CATALYST STUDIOS Minneapolis USA Director:Shannon Pettini
Agency Producer:Barth Ward
Account Director: Betsy Treinen Advertiser's
Creative Manager/Target: Ron Anderson Production
Company:SUPERFAD Culver City USA
Director:Will Campbell/Will Johnson
Exec. Producer: Kevin Batten
Animators: John Cherniack / Brian Cox / Andy Kim / Brian Demong/ Tom Oakerson
Art-Connects is a site specific installation created in collaboration with Target for Victory Park in Dallas Texas.
Here four independently moving screens comprise to make one large canvas in the plaza -- a commons that is the gathering place for all ages.
Art-Connects represents the free-flowing nature of creative exploration and as such images are revealed in systematic yet stream-of-consciousness style. The core aesthetic revolves around the feel of an ink drawing an etching or black and white print in a creative cocktail that includes a splash of Target