Advertising Association launches ‘A Great Advert For Britain’ in a drive for post-Brexit access to international talent.
A new Advertising Association report – Advertising Pays: World Class Talent, World Class Advertising – in partnership with LinkedIn, reveals that a diverse international workforce is central to the UK’s position as a global advertising and marketing hub.
Analysis from a pool of 328,000 LinkedIn members who work in advertising and marketing in the UK gives detailed insights into how international talent plays a pivotal role in the UK’s creative success – but also that the UK is a key source of talent for other advertising hubs worldwide. And with widespread uncertainty around talent moving to and from the UK post-Brexit, the Advertising Association is warning that the UK’s creative crown is in jeopardy.
A Great Advert for Britain gives voice to the talent who help make the UK advertising industry great.
Hear their stories.
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