The United Arab Emirates currently consumes a shocking 20 billion plastic bags a year. So devastating is this figure that the Minister of Environment & Water set strict measures for the UAE to be plastic-bag free by 2013.
In order to limit the dependency on plastic bags, we combined a shopping bag and a grocery list.
THE TIDE SMART BAG.
the Tide Smart Bag transforms into an instant grocery list, transforming every supermarket trip into a fashionable and eco-friendly statement, and it can be washed over and over again.