Collaborating with History Channel we delivered a new promo and open for the high profile Memorial Day movie event “Gettysburg”. The two-hour special Executive Produced by Ridley Scott and Tony Scott presents the engagement in a new light, imbuing the stories of eight soldiers with the terrifying experience of war.
Inspired by the tone of the show, we created a poignant promo fueled by the heat of war. The one minute spot was one of the main components of a cross-platform campaign for the event with placement on-air, in theaters, and as part of the digital & social media campaign. In addition, the logo animation could be seen on huge monitors in New York's Bryant Park within an outdoor interactive experience. We also delivered the opening sequence for the movie, which is narrated by Sam Rockwell. See it here: vimeo.com/25999499
Winner of three GOLD 2012 Promax/BDA Awards: Best Cinema Promo, Best Editing and Best Sound Design.