The web has created boundless opportunities for new forms of storytelling by news organizations, brands, bloggers… anyone. But the forms those stories take still feel like they're lagging decades behind.

In this discussion panelists explored the technological and economic reasons behind the slowness of this evolution, and why it’s imperative that news organizations push the boundaries for their survival. They talked about the emerging tools and tactics that will, with enough imagination and drive, create truly new storytelling forms that take full advantage of digital media's unique qualities.

Panelists included:
- Jim Bankoff, Chairman and CEO at SB Nation
- Ien Cheng, Chief of Staff for the global multimedia group at Bloomberg
- Jeff Jarvis, Blogger,; Associate Professor, Dir. Interactive Journalism at CUNY; and media pontificator
- Upendra Shardanand, CEO & Founder, Daylife

The moderator was Paul Slavin, SVP Digital Media at Disney/ABC.

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