An open letter to Polar Seltzer. Polar Seltzer is a family owned and operated New England based beverage company. I've been a big fan of Polar for many years, and recently have become curious about the explosive nature of one of their top products, Black Cherry Seltzer.
I wrote and produced this letter in 2017. After many years, of consuming Polar Seltzer's Black Cherry, I realized the majority of Black Cherry Seltzer bottles were quite explosive. After opening the bottles, the bottles would erupt in anger, soaking my clothes, and making a mess of everything.
As a goal of 2017, I decided to document my findings over the course of the year. I was able to document 50 bottle openings. None of the bottles opened in the film were shaken, and none of the results were fabricated. I wanted this experience to be told truthfully, and genuinely. Here's hoping 2018 is filled with more Black Cherry Seltzer, and maybe less messes.