Faced with uncertain times, people are looking for ways to economize. We can all see the evidence of environmental crisis brewing alongside the economic downturn, and it's not hard to feel powerless in the face of such global forces. With politicians and businesses seeking avenues to a sustainable future, here at Cooper, we wondered how design might help individuals cut costs while also encouraging behavior that was environmentally responsible.
These videos explore the conceptual design of Economizer, a service that helps consumers save money while making sustainable choices. The service consists of a core set of internet-aware services with optional components such as hardware data collectors, social networking applications, and dedicated smart phone interfaces.