We didn’t start as a brand.
We were surfers & artists, photographers & illustrators,
musicians and film makers.
A network of friends.
9 years have passed and things haven’t changed.
We remain 100% independent.
We do what we want, we make what we like.
‘Society’ is a celebration of all things Critical.
Those doing great things, using their hands
& the limited resources available to them.
Please meet Marky Hill. Store owner and all round good bloke. Marky moved to his lil piece of paradise, Whangamata, NZ a few years back. Setting up Sol Mercado, his retail shopfront, peddling collected and curated local and international goods.
Film by: Cam Neate
Music by: Arthur Ahbez