Toshiba “Digital Life Innovation” Multi-platform Campaign
Toshiba Corporation, a world leader in consumer technology, asked Marco to create a special, multi-platform marketing campaign leading up to their presentation at CEATEC, Japan’s largest consumer technology show. The perfect project for Marco’s special abilities! The project provided a great opportunity to see how Marco’s magic can work wonders across multiple platforms, with episodes appearing everywhere from viral video sites on the web to wireless phones, on to the company’s own web site and, finally, generating mega press coverage as it culminates in a special event at a live trade show or product launch.
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