This spot showcased Our Lady of Lourdes Regional Medical Center’s recent expansion. Founded by the Franciscan Missionaries of Our Lady in 1949, Our Lady of Lourdes is a newly constructed 192-bed hospital located in Lafayette, Louisiana. The new hospital encompasses more than 45 acres, and with an investment of 211 million, this medical center is the largest building project in the history of Lafayette. The commercials objective was to illustrate how Lourdes' new medical center breaks the mold of the sterile hospital hospital with innovative design and state-of-the art accommodations.
Vidox teamed up with BBR Creative to produce this spot.