London Is Open. Londoners Too.
In Oxford Street, every billboard is a door, a real door of real Londoners’ houses.
We’ve got fifty different ways to prove it. By using touchscreen technology,
passers-by can knock the door or ring the bell, and then choose between social
eating, couchsurfing and sightseeing offered for free by Londoners who applied on
our website in order to open their homes. Sharing is the best way to get to know
each other. The purpose is to show to the world that not only London is open, but
every door in London is.