When we put collaboration first, what changes? Mozilla, the nonprofit behind the Firefox browser and the champion for a healthy internet, came to life by leveraging the powers of transparency and participation. These primal values still guide our interactions with each other, our global community of contributors, and our external partners. From the Open Design process we used to rebrand Mozilla to radical advertising campaigns for Firefox, has working hand-in-hand with agency partners resulted in greater impact, or does it just make us the peskiest client ever? How does an organization welcome design input without sacrificing consistency? Is collaboration right for everyone?
Creative Director at Mozilla since 2015, Tim Murray guides the creative expression of the Firefox and Mozilla brands. He led the nonprofit's Open Design initiative, which applied open source principles of participation and transparency to the field of brand identity. Throughout his career he has been an advocate for greater openness in design and collaboration across disciplines. Prior to Mozilla, Tim was VP of Brand at the nonprofit social enterprise San Francisco Goodwill. At Target from 2004-2011, he was one of two creative directors at the $65B company, where he crafted the first brand standards to guide internal teams and external agencies.
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