We created a series of letterpress posters with Yee-Haw Industries in Knoxville, TN. Each poster was painstakingly crafted from carved blocks of solid maple and vintage wood type. This artwork was then used to create a series of wallscapes across the US. Each mural was hand-painted by the talented folks at Colossal Media. Handmade advertising is alive and well.
Client: Jack Daniel's
Chief Creative Officer: Pete Favat
Group Creative Director: Wade Devers
Art Director: Travis Robertson
Copywriter: Bryan Karr
Letterpress: Yee-Haw Industries