Art Direction & Concept // Paz Katrina Jimenez
Production // Florian Berger, Paz Katrina Jimenez
Camera & Co-Production // Philipp Purtscher
Performance // Michaela Illetschko
Make-Up & Hair // Patricia Minks
Choreography // Florian Berger
Lightdesign // Philipp Purtscher, Florian Berger
Edit // Max Reinhold
Sound // Stereotyp
SPECIAL THANKS // Daphne Mantzos, DE-SEI, Max Berger, Margit Berger, Jocelyn Tabada Pfeifer, Ina Aydogan, Kidizin
by the flowmotion dance company
fashion & film
by Paz Katrina Jimenez
In the course of the 11th Festival for Fashion & Photography Vienna, the young designer Katrina Paz Jimenez CAUSA presented her new collection in a fashion movie in which Art Direction and directing her various facets as a designer are combined in one work and given proof of.
Even the debut collection "I AM" by P.K. Jimenez, who is involved as a dancer and dance choreographer in addition to fashion design, impressed strongly with a philosophical-conceptual context. The overall approach was based on hedonism and the resulting facets of the self-discovery and self-invention.
Her next work CAUSA especially deals with the use of various artistic techniques. The so originated short film is to evoke a particular emotional state in the viewer. The importance of grace and classical human proportions are questioned. The audience is led into an abstract, seductive, and sinister world at the same time, with the game of movement, nature, light and shadow and a special composed sound.
“We order our judgement to the imaginary reality imposed on us by the writer, and regard souls, spirits and spectres as though their existence had the same validity in their world as our own has in the external world. And then in this case too we are spared all trace of the uncanny.“ Sigmund Freud
So was in contrast to uncanny and aesthetically not only a new collection created, but a work of art in the form of a fashion film, offering unequaled opportunities.
Patron of the young talent is the flowmotion dance company