Uber and Manchester United Football Club created a fan experience in Bengaluru, India, featuring an appearance from footballer Wes Brown. The three-day activation, created by Copa90 and delivered by US experience agency Manifold, included a live broadcast of the Man United versus Arsenal game for 35 fans in a 360-degree Old Trafford pod experience. "Destination United" also gave visitors a chance to experience the feeling of walking out of the Old Trafford tunnel, take a look at "priceless memorabilia" from the Man United Museum, and win official merchandise in skills challenges.