Ø D D Ø N E was honored to be a part of the word a week project created by Animography “A word, a week is a creative exploration. We invite a new artist or studio for each week of 2018 to create a loop with our animated typefaces. An opportunity for us to share inspiration and see how the people we admire put our products to use.”
The reason why we choose Pseudo is because we like the fact that you do not pronounce the P and this adds to the word’s meaning. We wanted to create a visual that claimed to have a system of theories or assertions in its aesthetic but in fact does not.
Created by Ø D D Ø N E
Concept and Design: Peter van de Riet
Fabric Simulation and 3D rendering: The Fabricant, Kerry Murphy
Garment design: Amber Jae van Slooten
Music: Albert van abbe