How do you stand out in a crowded market? Not by spending the most and yelling the loudest — that's a sucker's game (and boy, do those suckers get annoying, fast.) The secret to gaining attention in a noisy world lies in making yourself irresistible at all turns: in person, on your website, over the phone, and of course, on all those crazy social media outlets that keep popping up all over the internet. Learn how to let your glorious creative light shine through in every aspect of your marketing, promotion and services, and have the time of your life doing it.
- A simple, logical framework you can use to market yourself more effectively with less stress across all platforms, online and off
- Strategies for improving your social media engagement that you can put to use immediately
- Tips and tools on making your website and copy more compelling to prospects
- Real-life examples of all of the above, including profiles of photographers who are successfully using social media to gain work and attention
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