Empathy Map

Name: Empathy Map
Uploaded: 2011-08-17T20:15:10+00:00
Duration: 6 min 50 s
Channel: Design for Delight
Description: Innovation Catalysts, Wendy Castleman and Suzanne Pellican, introduce the Empathy Map as a tool for unpacking observations to get empathy for customers you've done research with.

Innovation Catalysts, Wendy Castleman and Suzanne Pellican, introduce the Empathy Map as a tool for unpacking observations to get empathy for customers you've done research with.