air canada - horizons
each olympic team has their national transportation support. for athletes this trip means leaving the national ground and hopefully returning with medals. a heavy load for each airline. but at air canada it is not just about the athletes.
it is about the importance of all the people behind the scenes. marketel, the agency, had the idea of showing the employees in their working environment, but surrounded with the spirit of olympics. matthias zentner was hired, relaying on his abilities to take the human stories to another level, as the agency indicated in their interview to air canada.
and thought nobody applauds at the end of their working day, nor they are given a medal and they dont hear a national anthem played after the finished work - still, their dedication plays a huge role and their passion is of a great importance for the company.
to keep the authenticity of the airlines and the movies, the casting was done among the 190 air canada employees, all performing as actors their own jobs and coming from different places, montreal, toronto and vancouver. the challenge was to show the heroes behind the scenes and humanize them in an understated way without losing the attraction of the job they are doing. zentner says, underlining their appearance even more with the the voice over, marking it as the strongest element of the story-line.
the whole production, shoot and post were done in canada (toronto and montreal) with the time management of the real flights since the shooting time had to be adjusted to the availability of each airport gate. the production was executed by cinelande, canada.federico fasolino of foreignfilms, ny, (matthiasrepresentant for the us and canadian market) joined as zentners personal producer. other of the velvet crew was jochen kraus on editing, rounding up the touching visual language of matthias zentner.
I plan on putting this moment in a box, and saying: wow, what an experience! first officer, tracey riley, about her acting debut.