This film was created for Shiseido Professional to inspire, support, and empower a new generation of beauty creators. We featured three top stylists from Shiseido Professional and asked them to express in their own way what beauty is using the same model. By showing close-ups and unexpected angles of the three styles, we created a film that not only makes your heart feel, but that you, tangibly and physically, feel the Shiseido Professional experience.
This film was shown during Beauty Congress 2018 in Tokyo and inspired stylists to create their own, untamed beauty.
Creative Director: Niklas Lilja
Associate Creative Director: Masa Tanaka
Director: Davi Sing
Director of Photography: Corey Fuller
Editor: Shane Lester
Lighting design: Sugar