A "gob-smacking 17-minute short." -Roger Ebert
Bad news is sensational. It’s the stuff of prime time exposés and gotcha news hours. People are attracted to bad news for the same reason they slow down past car accidents and watch horror movies: It’s impossible to turn away.
Thankfully, the same can be said for good news. Instead of sensationalizing blight, one new film will sensationalize hope. “Lemonade: Detroit” is about the disarming resilience of a city that is searching for an identity beyond a single industry, as told through the intensely personal stories of people who are actively reinventing the Motor City.
There have been far too many films about what’s wrong in Detroit. Far too many journalistic opinions claiming to offer hope that in reality glorify ruin. “Lemonade: Detroit” will make hope, optimism, and positivity as intriguing to watch as a train wreck.
Every character in “Lemonade: Detroit” is beating heavy odds placed on them by a world that expects failure. Documenting the struggle isn’t the point. Overcoming it is. These are the stories that must be told.
Want to become a title sponsor of "Lemonade: Detroit?" Email erik[at]fightingmonk[dot]com.