Concepted and directed Beyonce’s live 2011 Billboard Awards performance. By integrating projection mapping technology with Beyonce’s singular, precise choreography, the show uncannily blurred the line between reality and cinematic illusion.
Creative Director/Director: Kenzo Digital
Choreographer: Frank Gatson, Beyonce
Design: Ron Winter, Nicholas Rubin, Bobo Do, Kristin Eddington
Animation: Ron Winter, Bobo Do, Drew Arnold, Stefan Moore, Ian Wilmoth
Editor: Breathe Editing