SDSU TV :30 that is inspired by the famous SDSU basketball
chant “I BELIEVE THAT WE WILL WIN!” which was adopted during
last years SDSU Men’s Basketball journey to the NCAA Sweet 16.

To illustrate how deeply SDSU is woven into the fabric of San
Diego, we filmed Aztecs and SDSU supporters across the county:
from surfers, nurses, teachers, entrepreneurs to San Diego Mayor
Jerry Sanders, and we finished it strong with a single scene
that had 500 extras. The production was so big it gained media
coverage on NBC, Fox, and other news stations in the city.

Chief Communications Officer: Jack Beresford
Manager of Integrated Marketing & Comm.: Melissa Henss
Director/Producer: Jeffrey Lamont Brown
AC: Tsukuru Matsumura
Editor: Gavin Filipiak
APC: Aly Bucholz
PA: Nick Suitt
PA: Annie Ly
Steadycam Operator: Hugh Bell
Sound: George Wymenga
Music: Greg Kuehn
Graphic Animation: Kate Szalay

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