City of Dreams is a unique collection of hotels by Melco Resorts & Entertainment. It is Macau’s largest hotel, casino, and entertainment resort, with three hotels, over twenty restaurants and bars, and over 16,0000 square meters of high-end retail space.
Agency MerchantCantos Hong Kong was assigned to produce the event for the opening of the Morpheus Hotel, the most recent addition to the City of Dreams project. They approached us to help them develop two films for the event.
The City of Dreams hotel brand film is a visual representation of the three hotel brands that make up City of Dreams - from the Spa Award winner Nüwa, the iconic Morpheus featuring the world's first free-form high-rise exoskeleton designed by Zaha Hadid, to the playful and provocatively designed The Libertine.
Each of the properties is unique in its own right; Nüwa is about the thrill of exclusivity, Asian indulgence and traditional elegance, Morpheus is about the thrill of imagination, awe-inspiring luxury and modern fluidity, The Libertine is about the thrill of fantasy, playing with your senses through provocative design.
Credits
Client: Melco Resorts and Entertainment
Agency: MerchantCantos, Hong Kong
Agency Creative Director: Mark Cumming
Agency Producer: Alex Wilson
Produced and Directed by Woodwork
Creative Director: Marvin Koppejan
Creative Producer: Nina Fabel
3D animation: Sjoerd Olislagers, Elroy Klee
Motion Graphics: David Gieling
Music & Sound Design: Al Boorman - Wevie