Timberland CityRoam: Play Keepie-Uppie in AR

Timberland CityRoam: Play Keepie-Uppie in AR

Wildbytes

Timberland launches a spectacular new augmented reality activation to promote its new ‘CityRoam’ collection.


The activation invites urban explorers to discover their city from a fresh perspective. The innovative concept was developed in line with Timberland’s communication strategy, which echoes the brand’s exciting evolution from its rich outdoor legacy to its more casual lifestyle offering.


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