Want to impress funders? It's easy when you know how to measure the success of your programs! Presenter Chris Dyer, CEO and president of the Dr Pepper Museum, shares his experiences measuring programs. Chris demonstrates how capturing the right data can illustrate the impact of your programs and activities. Mr. Dyer discusses methods for measuring data, lessons learned, and how to leverage your new data to garner additional support. A short question-and-answer session follows the presentation.