Market-based interventions offer a significant potential for sustainable and efficient improvement of WASH services, also in the rural sector and in low-income contexts. There is a general trend in the non-profit sector (not only in WASH) to facilitate and use the power of markets, and entrepreneurial initiatives have drawn a lot of attention both by funders and investors.
The webinar highlights two examples of promising approaches to bring point-of-use water treatment products to a large number of people, including low-income households. Additionally, a recently launched toolbox for entrepreneurs and organizations who want to develop market-based interventions is presented (Safe Water Business Toolbox).