Tracking consumer attention is one of the biggest challenges facing advertisers. Current metrics are simply not up to the job.
Realeyes’ Attention Metric is different. Our AI-powered metric is the most sophisticated in the market, using webcams to interpret audience’s attention the same way a human would do, telling advertisers exactly how much attention their content will attract and provide them with actionable insights on how to maximise the ROI of their content marketing.
Realeyes’ attention metric tracks more behavioral cues than any other solution.
Our attention solution can test multiple creatives at once on a global scale at machine speed.
Our solution is as good as a human at telling if someone is paying attention or not.
Use Realeyes' attention metric to:
Eliminate Media Waste
Inform Media Spend